Who today has not used at least once the many functions of Artificial Intelligence? This is almost a rhetorical question, yet it opens up profound scenarios regarding the new era we are moving towards, or perhaps the one in which we are already immersed: the age of Industry 5.0.

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"Sustainainment" is NCERT's column, a space for analysis to understand how ESG principles can become a driver of innovation, resilience, and value in the world of entertainment.


